Leading Brands

Cloralex®

Since 1949, CLORALEX® has been the benchmark for disinfection in millions of Mexican households.

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Citrex®

New Citrex® Dishwashing Liquid delivers the power of 100 lemons® to eliminate tough odors like egg, tuna, and fish, leaving your dishes clean.

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Pinol®

With more than 70 years of history, PINOL® has been a trusted companion for Mexican families, delivering reliable, innovative, and high-performance cleaning solutions.

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Ensueño®

Ensueño® — Fragrance and softness that stay with you. Its wide range of scents is designed to accompany every moment and every version of you.

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Explore our full product family.

We work as one team, celebrate inclusion, and support each other to achieve more. Our culture comes to life every day across our plants, offices, and the communities where we operate.